Harley-Davidson #3 in CoolBrands List for UK

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I don’t know if any of you read in the papers but Harley-Davidson came third in the UK CoolBrands 2011 list. The results were as follows:

1st         Aston Martin

2nd        Apple

3rd        Harley-Davidson

4th         Rolex

5th         Bang and Olufsen

6th         Blackberry

7th         Google

8th         Ferrari

9th         Nike

10th       Youtube

 

“The annual CoolBrands list – now in its tenth year – was drawn up from votes by 2,000 members of the public after a panel of 36 designers, style experts and media personalities had given their ratings”

“The Centre for Brand Analysis, which compiles the figures, said the consumer vote revealed perhaps surprising insight into the shrinking gender gap between male and female interests.  Harley-Davidson topped the cool list for both men and women”             -  quoted from http://news.sky.com/home/business/article/16079012  

Not bad eh!